If you're looking for bold designs, look no further. You've found the right girl for it. From her daring style to her fearless graphics, Brittney seems to have it all planned down to a T. I've known Brittney since my Sophomore year in high school (yep - we go way back), and I have never remembered her to be any different than how she is now, in terms of her bold endeavors and outgoing demeanor. In high school, Brittney was already the host of an underground R&B radio station, a YouTuber (back when YouTube was still young), and a strong advocate for Invisible Children. She alone raised an incredible amount of awareness for the cause. Marketing just seemed like second nature to this petite-yet-unstoppable girl. Now, she curates high quality photos for her growing Instagram platform while working as a freelance graphic designer. Needless to say, Brittney's bold aesthetics caught the attention of several noteworthy brands, such as Victoria's Secret, Forever 21 and Puma. I had the pleasure of interviewing this inspiring woman not too long ago. Let's see what she has to say!
Me: You clearly have a love for the monochromatic pallet, but long-time followers would know that this is a fairly recent style shift for your feed. What inspired you to pursue this sleek, modern look?
Brit: When I first started out on Instagram, I honestly didn't really know what I was doing. All I knew was that I loved fashion, I loved sharing my outfits with people and I loved making new friends that had the same interests. I posted whatever I liked because I didn't think about having a "feed" style on Instagram. Sometimes I would scroll down my feed, look at it as a whole and just feel so uninspired. I remember there were times where I would want to delete everything and just start over. As time progressed I realized I really loved monochromatic tones with pops of color because it tied my entire feed together really well. (Also my favorite color is black – my wardrobe as a child was mostly black and my mom was the one who forced me to wear color haha.) My feed, in a sense, told a story about who I was and what I liked. Instagram was originally just my hobby in the beginning, but the more I grew as a graphic designer, the more I wanted to have a distinct Instagram style that best represented myself as a brand. I've been doing the monochromatic theme for over a year now and to this day, I'm still really particular about what I post. I'm a perfectionist so I have to make sure I post something that's going to continue my "story" and not disrupt it. I'm much more aesthetically pleased when I scroll through my feed now – in a way it reflects my style as a graphic designer too.
Me: How has your design style evolved over the years?
Brit: My design style in the beginning was very similar to how my Instagram first started on – more trendy versus classic and sleek. Coco Chanel once said, "Before leaving the house, a lady should look in the mirror and remove one accessory." That always stuck with me and I applied it to graphic design. Never decorate. Simplify. Less is always more. I feel like in the beginning of my design career, I was still trying to find myself. I was young and immature, but as I got older and experienced more in life, I finally knew what kind of designer I wanted to be. Once you learn the rules of design, it's your duty as designer to break those rules in order to create something beautiful. I entered college as that shy girl who was always so unsure of herself and her work, but eventually I left with a much greater sense of confidence. I could finally trust myself and my design decisions. Being more confident in my work and also myself has really pushed me to become the designer I am today.
Me: What is your creative philosophy? (This can be applied to your graphic art, Instagram feed, YouTube, and your other creative ventures!)
Brit: Less is more. Quality over quantity. I always say that like life, design should always have meaning, a voice, and be fun.
Me: You've been featured by multiple brands, such as Victoria Secret's Pink Collection, Forever 21, and FabFitFun-- just to name a few. Are you going to start a blog with all of the amazing press you're already receiving?!
Brit: I can't even believe I've gotten to work with some of my favorite brands! It feels like a dream and I still get that tingly feeling in my heart every time I get a new email from a brand I admire. I seriously feel so blessed to even have had the opportunity to say that I've collaborated with them. I've already had some exciting collaborations this year including Puma, Pixi Beauty, Godiva, Pop Beauty, Zooshoo and Qupid! I'm really looking forward to what the rest of 2017 has in store.
I've actually thought about starting a blog multiple times over the last three years. I honestly think starting a blog would just be so overwhelming for me. From being a graphic designer, shooting Instagram photos weekly and having a Youtube channel, adding a blog onto all of that seems like too much at the moment. I definitely will consider starting a blog this year though! It's something I've always wanted to do so I think it's worth making time for. Plus, there's so much more you can write about in a blog post versus a caption for a photo that people will most likely look at for three seconds on Instagram, haha.
Me: Would you want to run your own design studio one day? If not, what is your ultimate dream job?
Brit: Yes!! That has always been a dream of mine! I want to ultimately have my own branding studio. I want to do fun work with a purpose, and work with a diverse range of clients. Some of my friends from college and I used to talk about starting our own studio because we all worked so well together and we all had different strengths and talents. I definitely want to gain more experience before starting my design studio though, but it's definitely one of my biggest dreams that I hope I can make come true some day.
Me: What inspires you?
Brit: Traveling and exploring new places and cultures, trying new things – whether it be food or experiences, and also other Instagrammers! Some of my biggest inspirations are the people I follow. I'm seriously amazed at some of the content people are creating on Instagram. Seeing other people be inspired to create images like that, inspires me.
To get a daily glimpse at Brittney's awesome ventures, follow her style feed on Instagram!